Why I'm not using (yet) safari. (while waiting for tonight)

I think that Safari is the fastest browser on Mac and above all it is more integrated with OSX core. Probably because it is the only one on 64 bit, or maybe because is OSX native, I don't know, but the result is that managing many tabs on Firefox causes my computer going out of memory (is frequent to have more than 800MB of RAM used by Firefox).

On the contrary Safari is really faster, but it has 2 major problem.

1. I don't like mad personalizations, but tools like the dig toolbar or firebug  are really useful! I really miss extra toolbar on Safari.

2. Managing login & password. Is not clear where is the line between usability and privacy, but Firefox manages cookie and autocomplete really better than Safari, where I have to re populate every time!

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my best apps on ipad #ipad #iusethis

1. Dropbox

2. Instapaper

3. Twittelator
4. Reeder
5. Mobile Mouse
6. Kenynote & Pages
7. Kindle
8. Command & Conquer
 
 
Still missing from Iphone: 
 
- omnifocus
- diigo
- Twittie (Twitter)
- gpush
- whatsapp
- ifreemind
- skype
- Clock, Wheater & Voice Memo (Apple!)
 
 
Andrea Denaro
 

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The Wired Tablet App: A Video Demonstration

Veramente interessante. E siamo solo all'inizio!

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McGarryBowen Is Ad Age's Agency of the Year by AdAge

I found this article on AdAge; it follows my believes: nowaday ad agencies must act as consultants, more than just creatives: creativity, like technology, are just commodities that you can buy, whenever you need, from the most convenient supplier (please read: http://www.andreadenaro.com/rethinking-agencies-business-model for more details).

And McGarryBowen shows how taking care of our client is the most important activity for any account.

Here in dnsee we use to say to our accounts: you client must call you for any need; also if a nail on the road punctured his car tyre the first person he tries to call must be you!

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Is your website good enough to beat the record

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today problem with e.democracy and political communities (part 1)

A few years ago I spent a lot of time thinking how democracy could be evolved by the Internet and how this evolution could impact on our society.

In Italy we have a very bad situation in terms of real democracy and the guilty is not Berlusconi, as everybody all around the world could think, but the entire political class. Nowadays a citizen is not free to candidate himself for the Parliament, but parties are the only authorized to choose candidates. In this way Italian politicians found a way to close access to politic to people not compliant with the System: in Italy politic is just for friends and for friends of friends. In this way Representatives count nothing and the power is strictly detained by the heads of the parties. 

That was why I started to thing about how to change this situation. 

My studies began from what Democracy means and which was the models already known or proposed. I found very interesting and fascinating the Deliberative one, a trade-off between direct democracy and representative, used today in most countries. Also if today, thanks to technical innovations, could be possible to get people real time participation, the completely direct model would be absolutely impracticable in a big society. The deliberative one seemed more affordable to me, but in a second time I also left that approach to get back to a mixed way, depending on cluster size (give me one second, then I will introduce my concept of cluster).

It was autumn 2007 and Facebook was breaking out as 'The' social network; its first apps was just coming out to global success and Twitter was almost a geek phenomenon.

The list of the most interesting web sites that I found in that occasion is here

(Today, after two years, I've given a look for interesting and revolutionary system again: probably people is tired about politics, especially during an economic crisis as we are living now, or probably Politicians don't want their business involved in a web evolution, but it seems that nothing really new has come.)

Analyzing all those experiments I found two major approach: communities and website that aim to substitute, completely or partially, the real political system and those ones that took the activism approach. 

In my opinion both of them were wrong.

First mistake: most of them are not 2.0, they try to create new communities closed into singular websites. They should be completely integrated in existent devices, platform, identities, social networks, and not try to create new ones.

Second mistake: declare war to real politic! Is simply unthinkable that we will ever have a sort of net revolution that overthrow governments wherever in the world, neither in a country like Congo! Politicians are clever and their best skill is to remain attached to their seats as we would say in Italy. Those projects must be integrated in the real world, being a sort of opportunity also for real politicians.

Third mistake: many of them are too complex. We are not lawyers,  we are not senators, we are just citizen interested in our lives.

Fourth (and last) mistake: many of them are too generic, idealist or related to the Highest Systems of the world. First of all we are interested in our everyday and nearest problems, then we think of what will impact on our lives in the next decades.

So the idea of Cluster came to my mind. And what tow years ago seemed scifi, today is absolutely feasible.

Is not to ask people to enter a new community or stay all day tuned to analyze every bill that comes to the national Congress; is to give people the way to interact with other citizens that have similar needs, organizing themselves and then decide. 

Is to make cluster of people and give the instruments to organize their voice.  A crowd of people has no voice, it just make noise; an organized crowd become a movement, become a lobby, become a strong voice.

We already live in clusters (cities, regions, nations, etc…) but most of them are simply based on geography, and our democracy model is build on that. It's just that those clusters are old, are useful for a non-digital world. 

The way to rethink nowadays democracy starts from the way we cluster our needs and our interests. I imagine a sort of dynamic matrix that match my informations with all other citizens and create groups of people based by real need. And just then try to interact with me.

Let me give an example. Probably all my neighbors are in Facebook, but actually I can't know that. Otherwise I would probably ask their opinions on many ideas and suggestions and we would probably organize ourselves in a group of people to gain discounts for utilities, or organize for a local security service and many other opportunities. 

It's my neighborhood, and it's just one cluster! Then, what about myself as a father, as an entrepreneurs, golf player and so on? I'm not interested in any bill in national and local Parliaments, but I would like to influence some of them and I would like to easily find people with the same needs to make my voice stronger! 

[end of part one - second part is planned within next week - subscribe this blog or follow me on Twitter]

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the future of Twitter

thanks @loic, I agree on many points on your post, but the real question is "when"

I love Twitter because in my opinion is the most important example of crowd sourcing and collaboration ( http://www.andreadenaro.com/the-real-nature-of-... )

I just believe that the model will dramatically change really soon. The problem of Twitter is this: the more success it has, the less useful it is!

Following to many people is un-useful and being followed by too many generic people, is un-useful too. On one hand it's important that many people come in Twitter, but on the other it has been designed for small groups. If all the people on the web would register, you would just have the entire Web by itself. 

And then you would need back Google!!!

We are just a the beginning of the Real Time Web and Twitter it is just the first player.

PS: I totally agree on how Twitter will influence languages and behaviors. In Italy, where SMS have been a massive tool for years, also before many innovations (like the way to send more160 chars).

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The real nature of Twitter between collaboration and crowdsourcing

This is a translation, for my English speaking friends, of a previous post written in Italian.

We everybody speak a lot about Twitter, often thinking it as a generic social media and many of us, that doesn't know it, mistake it as a sort of Facebook, especially here in Italy.

After have been using it for about one year, my ideas about this platform, that still be in continuos evolution, are clearer.

The first word that comes into my mind is Crowdsourcing: the super major part of Twitter's useful contents are web page recommendations (it's not a case that the most followed accounts seems to be a sort of press release service). It's the People of the Web that sound and narrate the bottom of the Web. It's the perfect antithesis of Google: Twitter is push, Google pull; the first one strikingly take you to the real world, the second is purely virtual; Twitter brings out the value of the People and cannot exist without them, Google try to replace human efforts interpreting and prevent their needs. Is the web 1.0 vs 2.0 (or maybe 2.0 vs 3.0?)

May I'm mad, but I found incredible how, after 10 years spent trying to invent the most intelligent search engines, we are back to the anthill model, where a lot of small ants do their job making efficient the Environment.   

I follow 400 people every day. They are a lot of small (great!) surfers that sound the bottom of the Web for me, looking for the most interesting contents. Since when I use Twitter, I'm not joking, I learned a lot of really useful thinks, read very interesting articles and developed an ablosultely more complete vision of the whole world. 

A sort of collective and common intelligence and knowledge.

The concept of Collaboration has also another consequences: for example it introduces a different social economy, newly based on barter (I give you extra-value information if you follow me, increasing the value of myself within the Community).

To complete this vision I suggest you two book (quite famous) that now, in Twitter era, are relly more tangible and actual:

Now the next point is to understand the real value of knowledge in this world, where in just few minutes you can discover everything you need. Knowledge has become a commodity, accessible by everybody in every moment. So the power is not to know, is to know how to use.

Wins who is able to quickly create and recreate schemas that combine informations, trying to create new ones not used before.

Andrea Denaro


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doing a twitter friendly web page

Many famous websites that are speaking about social media are not twitter (and share) friendly. That's very funny!

Take http://blogs.forrester.com as example. As you probably know, Hootsuite and many other tools get the page title and post it as message body. 

Now I'm trying to share Yahoo! Takes Baby Steps Toward Much Needed Search Improvement on my Twitter feed using Hootlet or Diigo, it appears as shown below:

That's really nasty! I have to go on the page, copy the title o re-write by myself. (to be honest this is bad approach also referring to generic SEO)  

Other website, such as Mediapost, optimize the page title using a mix of site name, menu, content and date. This is easier to manage, because I just need to delete some words. 

The most twitter friendly approach is used my Mashable, probably the best site on social media. The page title is made only by the article tile. 
In this way I just need two click to share it with my friends. 

They understand how mush is important to have a better user experience, than having some low value impression on twitter.

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Real time web and content expiring

This post follows this old one (http://www.andreadenaro.com/scheduling-the-live-web ).


The Real-Time-Web opens a new scenario also in terms of how long any kind of content could be considered valid. People share news and knowledges so quick, that is really difficult to understand what is actual and what is old.


After have been working for 9 years on the Internet, I use to consider old any kind of book that has been published more than one year ago: after one year, if something was good, I should have already heard about it.

After being on Twitter, I am starting to consider old any article found on the Web older that 2 months.

(Probably I definitively became crazy!)

Period
Expires
Media
< 1900
centuries
print
1900 - 1990
decades
radio/tv
1990 - 2008
years
mobile/web
2009 >
months/weeks
real time web

Is also very interesting how ideas go from person to person: years ago there were leaders teaching to masses in a pyramidal approach with different levels on interaction; knowledges and contents need a medium/long time to be acquired. Also advertising was planned in an organic way.

Now the model is absolutely horizontal, fluid and instantaneous. Somebody call it pulse, I call it also flash, that like spark could (or could not!) start a blaze that spreads all over the Web. 

As a fire, once it burn, it can't come back (people want always new things and are not interested in old ones).

Andrea Denaro

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